Trackings and AB Tests

Capture Tracking

At Guru, the Capture Tracking tool helps you improve your lead collection and management strategy(1) and to know exactly when direct conversions occurred(2) and indirect ones(2) of leads. You can also use Capture forms and P.P.C.T. to securely store this information in Guru and integrate it directly with your autoresponder.

By adding, locating, exporting and viewing all the information related to your Capture P.P.C.T., you ensure total control over your data. Furthermore, you can explore advanced features such as tracking by multiple traffic sources, identifying campaign origin and media, using utm parameters, among others.

With Capture Tracking from Guru, you have total transparency and control over the path each lead takes until it becomes a conversion.