You can create a Lead P.P.C.T. to identify the traffic source for the capture page, where lead capture occurs at some point in the navigation flow, monitor conversions (capture and subsequent sale), and generate conversion and ROI statistics.
To know in advance which items are necessary for your tracking structure, identify your sales structure in step 1 of the tutorial on lead tracking. If you cannot identify it, contact the “Help Me” team via the platform chat.
By default, Lead P.P.C.T. links start with “clkdmg.site/...”, however, you can configure a custom subdomain for generating tracking links such as “go.yourdomain.com/...”.
You must create a Lead P.P.C.T. for each traffic source.
On this page:
-
Add Lead P.P.C.T.
-
Duplicate Lead P.P.C.T.
-
Update Lead P.P.C.T.
-
Hide Lead P.P.C.T.
-
Deactivate Lead P.P.C.T.
-
Remove Lead P.P.C.T.
Add Lead P.P.C.T.
In this section, you will add a lead P.P.C.T.
Steps:
1 - In the side menu, go to P.P.C.T., and then click on Leads.
2 - In the upper right corner, click on Add Tracking.
3 - In Add Tracking, enter the following data:
-
Name: name or title to identify the tracking;
-
Friendly URL: automatically generated from the tracking name, it is a simple text to remember or type that will appear at the end of the tracked URL - if desired, you can change it;
-
Product: select the product - we recommend choosing the Global Tracking product(1);
-
Destination URL(2): enter the destination page URL that will be displayed after clicking the link;
-
Source: select the traffic source where you will use the tracking link;
-
Group: select the tracking group you want to associate the tracking with (optional);
-
Active: to activate tracking, change the button to the active position.
(1) By default, always select the Global (Tracking) product for all elements (P.P.C.T.s) involved in tracking. If this product does not exist, create it in Products.
(2) Full destination page URL (capture page or sales page with capture before checkout).
4 - Click on Send.
When creating the Lead P.P.C.T., a unique disclosure URL will be generated, which will be automatically available for use.
Attention: when there is an offer on the thank you page, make sure you have placed the Checkout P.P.C.T. on the purchase buttons.
Duplicate Lead P.P.C.T.
To save time, you can duplicate a similar lead P.P.C.T. instead of adding a new one. This option is useful if you want to include options from an existing lead P.P.C.T. such as URL, origin, and group.
When using the Duplicate feature, Guru will create a copy of the selected lead tracking with a new name and disclosure URL.
To duplicate an existing lead P.P.C.T., follow the steps below:
Steps:
1 - In the side menu, go to P.P.C.T., and then click on Leads.
2 - Hover over the desired P.P.C.T. and click on Duplicate.
A message will be displayed for a few seconds in the upper right corner of the page, informing that the item has been successfully duplicated.
Update Lead P.P.C.T.
After creating a lead P.P.C.T., you can edit it to change the name, product, URL, origin, and other information.
Some fields become unavailable for alteration after the P.P.C.T. has received its first click.
To edit a Lead P.P.C.T., follow the steps below.
Steps:
1 - In the side menu, go to P.P.C.T., and then click on Leads.
2 - In the list of your Lead P.P.C.T.s, select the P.P.C.T. you want to update.
3 - Consult the lead P.P.C.T. information.
Hide Lead P.P.C.T.
You can hide a Lead P.P.C.T. from the P.P.C.T. display list. This option is useful when you do not want to use the tracking or it is not possible to delete it because it has clicks. After hiding the P.P.C.T., it will only be visible when you show hidden P.P.C.T., reverting the action.
To hide an P.P.C.T.:
Steps:
1 - In the side menu, go to P.P.C.T., and then click on Leads.
2 - Click on the P.P.C.T. desired.
3 - In Detail, activate the option Hidden.
4 - Click on Send.
Deactivate Lead P.P.C.T.
You can deactivate a Lead P.P.C.T. at any time. When an P.P.C.T. is deactivated, the disclosure URL will no longer be available, meaning there will be no more redirection to the payment URL informed on the button.
This feature is useful when it is not possible to delete1 the lead P.P.C.T. and you want to prevent the customer from making a purchase through the tracking link in question.
(1) it is possible to remove a Lead P.P.C.T., provided it has not received its first click.
To deactivate a Lead P.P.C.T.:
Steps:
1 - Access the P.P.C.T. list in the desired P.P.C.T. registration.
2 - Locate the desired lead P.P.C.T. and change the selector to the desired position (deactivate).
If you want to activate a deactivated P.P.C.T., use the filter to search for inactive P.P.C.T.s.
Remove Lead P.P.C.T.
it is possible to remove a Lead P.P.C.T., provided it has not received its first click. When an P.P.C.T. is removed, the record is permanently deleted and cannot be restored.
Alternatively, you can hide the Lead P.P.C.T. instead of removing it.
To remove a Lead P.P.C.T.:
Steps:
1 - In the side menu, go to P.P.C.T., and then click on Leads.
2 - Click on the P.P.C.T. you want to remove.
3 - In Detail, click on Remove1.
4 - A confirmation window is displayed. If you wish to proceed with the removal, click on Confirm.
