By integrating your Mailchimp account, you can transfer leads captured by Guru, buyer data, and sale data in order to segment your contacts in Mailchimp, engaging with them in a personalized way while tracking conversions and revenue.
To activate the integration, you need to connect your Mailchimp account; then, define the rules for contact segmentation and map additional sale or subscription fields.
On this page:
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Step 1: Activate the integration
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What to do next
Before you begin, you need to:
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Have a Mailchimp account.
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Be an administrator user or have permission to perform the following actions.
Step 1: Activate the integration
In this step, you will activate the Mailchimp integration in Guru.
Steps:
1 - Access the Guru admin with your username and password.
2 - In the side menu, access Settings > Integrations > Autoresponders > Mailchimp.
3 - Under Detail, click Connect.
4 - Access your Mailchimp account with username and password.
5 - Click Continue.
6 - Click Connect.
To confirm that the integration is active, you should see a notice in the upper right corner.
What to do next
Once the integration with Mailchimp is active, you must configure the rules for contact segmentation in Mailchimp and map any additional fields you want (optional step).
This configuration is done through:
1 - Mapping Sales Status to Mailchimp;
2 - Sending Custom Data to Mailchimp.
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