Advertiser platforms allow you to automatically import traffic or campaign costs into Guru. This is useful for Guru to calculate ROI in real-time, and to access ROI, it is necessary to use Trackings.
You can monitor the results of tracked campaigns using the tracking dashboards, which display performance metrics and can be used to optimize results.
Additionally, it is possible to monitor campaign results in a unified or individualized manner. Ad costs can be automatically imported if traffic source accounts are connected to Guru, such as Meta Ads and Google Ads.
If you manage traffic costs and campaigns through Guru, you can integrate one or more tools with advertisers to automatically import traffic or campaign costs in real-time.
Available Integrations