Checkout Guru offers Dynamic Offers, which generate personalized checkout links with adjusted values for each customer. Ideal for companies that negotiate prices and close sales based on quotes, streamlining the process and providing a tailored shopping experience.
How dynamic offers work
-
Link request: The company's CRM system or sales pipeline sends a request to the Guru account, requesting the generation of a checkout link. This request includes information such as the product, the base offer, and the amount to be charged.
-
Link generation: Guru locates the reference offer and generates a unique checkout link. If the offer is configured for dynamic values, the amount to be charged at checkout will be the value specified in the request. Otherwise, the value will be the default value configured in the base offer.
-
Link delivery: The generated checkout link is then sent back to the source system (CRM or sales pipeline), where it can be shared with the customer.
The Benefits of dynamic offers are:
-
Agility: Streamlines the sales process, eliminating the need to manually create payment links for each commercial proposal.
-
Flexibility: Allows adjusting the amount charged according to each customer's needs.
-
Automation: Easily integrates with CRM systems and sales pipelines, automating the generation of checkout links.
To configure dynamic offers, you will need to activate the option "Force Dynamic Values" in the "Appearance" section of the product or offer's checkout settings.