Contacts, Leads and Producers
Contacts, Leads and Producers
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Contacts, Leads and Producers

Good management starts with the importance given to registration of leads, customers, and partners of your company.

Although basic registrations are automatically maintained by Guru through sales registration, subscriptions, lead capture, and affiliate recruitment, it is possible to manage them manually through the admin.

You can manage the registrations of Contacts, Leads, and Producers within Guru.

  • Leads: you can consult the leads captured by Guru's tracking to monitor their origin and interactions over time;

  • Producers: play a fundamental role on the Guru platform and are responsible for creating, managing, and making products available for sale, in addition to managing their affiliates and commissions;

  • Contacts: you can add and update a contact automatically when a sale is created or when an affiliate registers through a recruitment form, as well as manually add a contact. It is also possible to update, remove, and anonymize a contact, and generate a ticket for the registered contact.

These features are useful for creating strategies within the Guru platform, in order to bring various benefits to your business. The provided sources allow optimizing the sales process, personalizing communication with customers, efficiently managing affiliates, and analyzing data to make more assertive decisions.