Subscriptions

Subscription Variables

The subscription variables or fields are placeholders that represent and display subscription attributes in a place outside the subscription detail. In Guru, a variable can be used as:

  • Placeholder in a message: used to insert personalized content into transactional emails or SMS that you configure.

  • Field mapping to another tool: used to send sales attributes to other tools such as an autoresponder, for example.

Most variable names are self-descriptive, and their nomenclature describes the context and the attribute name. For example: Subscription -> Code refers to the subscription identification code.

It is worth remembering that when sending, in the message or field mapping, the variable name is replaced by the attribute value, which in the example above could be 123456.


On this page:

  • List of subscription variables


List of subscription variables

Each subscription registered in Guru can have the following variables:

Subscription

Variable Name

Description

Available in

Subscription -> Cycle

Current cycle number

  • Autoresponder » Field mapping (sale)

  • Contracts » Field mapping (sale)

  • Transactional emails (sale)

  • SMS » Status mapping (sale)

Subscription -> Billed every

Interval and interval type for billing

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)

Subscription -> Code

Subscription identification code

  • Autoresponder » Field mapping (subscription)

  • Autoresponder » Field mapping (sale)

  • Contracts » Field mapping (subscription)

  • Contracts » Field mapping (sale)

  • Transactional emails (subscription)

  • Transactional emails (sale)

  • SMS » Status mapping (subscription)

  • SMS » Status mapping (sale)

Subscription -> Payment method

Subscription payment method

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)

Subscription -> Cancellation reason

Subscription Cancellation

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)

Subscription -> Name

Product Name linked to the subscription

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)

Subscription -> Next Cycle on

Expected date for the next charge

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)

Subscription -> No.of Charges

Total number of subscription charges

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)

Subscription -> Last Status

Subscription status in the previous cycle

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)

Subscription -> Last Value

Gross value of the last payment received

  • Autoresponder » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)

Subscription -> Last Net Value

Net value of the last payment received

  • Autoresponder » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)

Subscription -> Renewal Value

Subscription renewal value

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)


Dates

Variable Name

Description

Available in

Date -> End of the Cycle

Date the current cycle ends

  • Autoresponder » Field mapping (sale)

  • Contracts » Field mapping (subscription)

  • Transactional emails (sale)

  • SMS » Status mapping (sale)

Date -> Started on

Date the subscription was created

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)

Date -> Cycle Start Date

Current cycle start date

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)

Date -> Trial Ended on

End date of the trial period

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)

Date -> Trial Started on

Start date of the trial period

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)

Date -> Last Status on

Date of the last status update

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)


Payment

Variable Name

Description

Available in

Card -> Expiration Year

Credit card expiration year

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)

Card -> Brand

Credit card brand

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)

Card -> Month Expiration

Credit card expiration month

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)

Card -> Last Digits

last 4 digits of the credit card

  • Autoresponder » Field mapping (subscription)

  • Contracts » Field mapping (subscription)

  • Transactional emails (subscription)

  • SMS » Status mapping (subscription)


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