Through the customer dashboard, you can get an overview of the revenue generated by customers and the recurrence of the base.
In this panel, you have indicators, graphs, and performance metrics automatically generated as subscriptions are registered on the platform or change status. In it, you will be able to get clear and precise answers to the following questions:
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What percentage of new customers?
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What percentage of recurring customers?
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How much average revenue does each customer generate (Customer Lifetime Value)?
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How many sales, on average, do I make for each customer?
How to access
You access your customer metrics through the menu Dashboards, "customers" option, in the selector at the top left corner of the displayed page.
The panel information is always available(1) from the moment you register the first completed sale. When accessing the dashboard, you view, by default, the results of the last 28 days (4 exact weeks). If desired, you can apply the filter to view a smaller subset of existing customers.
Tip: use the insights obtained in the Customer Dashboard to make strategic decisions for your business.